SBTech enters into strategic partnership with GameAccount Network

Envisioning a positive outcome to the Christie v NCAA case currently being considered by the United States Supreme Court, sportsbetting solutions innovator SBTech has announced the signing of a strategic partnership with online gaming software supplier GameAccount Network.

Licensed by the Gambling Commission in the United Kingdom, SBTech stated that the deal will see it supply its real-money sportsbetting services to GameAccount Network clients based in the U 7BALL nited States via an integration with the GameStack enterprise software platform should the nation’s highest court overturn the current Professional and Amateur Sports Protection Act (PASPA) prohibition later in the year.

London-based GameAccount Network supplies over 70 land-based casinos across the United States alongside ten in Europe with turnkey real-money online gambling solutions that generate annual revenues topping $8 billion while SBTech is responsible for a sportsbetting platform that it declared ‘delivers a competitive edge and rapid growth’ for clients.

Richard Carter, Chief Executive Officer for SBTech, described the strategic partnership as ‘a logical step’ that will permit his firm to ‘rapidly introduce’ its innovations to a plethora of United States casinos. He proclaimed that he hopes the deal will lead to his company collaborating with GameAccount in order to settle the first online and land-based sports bets in states such as Pennsylvania and New Jersey.

“GameAccount Network is a licensed [and] trusted partner to more than a dozen United States casino operators and is equipped with unique intellectual property and a proven track record in delivering and growing Internet gaming businesses in the United States,” read a statement from Carter.

SBTech detailed that overturning PASPA could lead to opportunities in the United States sportsbetting market worth in excess of $6 billion by 2023. Its partnership with GameAccount Network places both firms in a ‘strong position’ to take advantage of such envisioned prospects.

For his part, Dermot Smurfit, Chief Executive Officer for GameAccount Network, declared that he was ‘delighted’ to publicize the deal with SBTech. He detailed that several of his firm’s American clients had already asked him to ‘review, procure and support the delivery’ of online and land-based sportsbetting solutions that could be immediately implemented should PASPA be reversed.

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“We have conducted a lengthy diligence process in Europe to identify a preferred sportsbetting partner based on their technical capability, United States licensing suitability, ability to integrate seamlessly with [our] enterprise software platform and the sophistication of their managed sports services,” read a statement from Smurfit.